How we work
Editorial Policy
This page describes how Hookup Herald produces its coverage, what its scores mean, who is accountable for them, and how commercial support is disclosed. It is meant to be read, not skimmed.
How reviews are done
We assess safety and moderation design first: verification, blocking, reporting, location handling and how quickly an app responds to a report. Claims about user base, ratio or activity are attributed to the operator or a named report, and treated sceptically where the operator is the only source. We never fabricate a user account, a testimonial or an anecdote, and we publish nothing that could identify a real individual.
What our scores mean
Scores run 0–10 and are judgments, not averages of sub-scores. A 7 is a good product with real trade-offs. An 8 is an easy recommendation for the right buyer. A 9 is rare and means we struggled to find a meaningful fault; treat 8.7 as the practical ceiling. Every review lists genuine cons — if we cannot find any, we have not looked hard enough — and no score can be bought.
Disclosure
Hookup Herald is a commercially supported publication. Posts containing affiliate links, and posts that are sponsored, carry a disclosure with the post. Sponsored and affiliate links are marked rel="sponsored" in the page's code. Sponsors never see, edit or approve editorial copy before publication, and no score can be bought — see the advertising page for what is and is not for sale.
Bylines
Hookup Herald publishes under house bylines maintained by the editorial team. Jonah Petrelli, the editor's byline on our reviews, is a disclosed house pen name — the accountable editorial identity for everything published under it, in the tradition of publications that write under a house name rather than inventing biographies. News runs under “Staff, Hookup Herald.” There is no invented journalist behind any byline on this site.
Corrections
If we have published an error — a figure, a date, a term, a price — we want to know. Reach the editorial desk via the contact page and say “correction” in the first line; that queue moves fastest. We correct promptly and note material corrections in the post.